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IS THE 30 SECOND SPOT DEAD?

By Renny Tirador   This isn’t the first time in the history of advertising, that industry executives claim the death of a medium. I was an infant when TV was invented, and at that time, many people said that it would be the end of radio.   More recently, the internet threatened the print industry…

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WHY WE LOVE BRANDS

By Renny Tirador   By the time my daughter turned 16, she was so much influenced by brands and what they meant, that the first car she wanted was a BMW. What made her fall in love with BMW over let’s say a Honda Civic? I’d like to think that she had done her homework,…

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AD TRIVIA

“More than 175 million people use Facebook. If Facebook was a country, it would be the sixth most populated country in the world.”   What are the names of Don and Betty Draper’s kids? (Click for answer)   Robert and Sally Season 3 of MadMen begins August 2009 Sundays   What computer company ran the…

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